Minnich Air

About Minnich Air

Paul Minnich of Minnich Air is a drone pilot based in the county of Grey Bruce, Ontario. Paul was launching his drone business and needed a logo + brand that would establish him as a professional as things were getting off the ground. Exploring the various ideas around drones and piloting, we pivoted the brand towards war-era fighter-pilot imagery for a brand that was identifiable, memorable, and wouldn’t blend in with the overwhelmingly bland logos of competitors. With countless interesting ways to implement these visuals with merchandise and branded clothing, Minnich Air is set to take-off as the go-to drone service in the area.